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Archive for the 'Lawyers' Category

Marketing Ahead of The Curve

October 15th, 2007

Micah Buchdahl - “Many lawyers like to be trendy and fashionable. In law firm marketing circles, you are not exactly Nostradamus when advising people with incredible predictions of “new” marketing ideas—blogs, podcasts, annual reports, CRM systems—among them. They were new and trendy many years ago, and most catch on just about the time advanced marketers [...]

Techie Lawyers

October 15th, 2007

Stewart Levine - “A recent survey indicated that what lawyers are most interested in when it comes to technology is developing competence with all the new collaboration tools available. From a management perspective, the selection and implementation of the most useful technology is a critical part of collaborating with co-counsel and opposing.”