Online Community Members Resist Being “Freeloaders,” Researchers Find

“According to a recent study by researchers from the School of Information and the Helsinki Institute of Information Technology, fear of owing a debt of gratitude and a reluctance to ask for help are slowing the success of online services that facilitate joint use, borrowing, and exchange of services. People who engage in exchange activities were more concerned about being a ‘free rider’ than about becoming the target of unfair accusations.”

via Berkeley School of Information.

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