The Future of Publishing?

Jewish Daily Forward – “There is no doubt that e-books are a bright spot in the dismal economics of publishing. The current market is strong — according to a recent Harris Interactive poll, one in six Americans now uses an e-reader, and that number will grow as consumers become more comfortable with the technology. Actually, the potential for growth is astonishing. The Association of American Publishers reports that e-books have risen in 2010 to 6.4% of the trade market, up from 0.6% in 2008. The Institute for Publishing Research predicts that by 2015, e-book sales will increase to $3.6 billion, from $78 million in 2008. In publishing terms, that’s petrodollars.”

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