More Than a Passing Fancy: Ongoing BISG Study Reveals E-Book Buyers Deepening Commitment to Digital Formats

Press Release – “E-book sales can be expected to continue growing as readers show increased loyalty to and satisfaction with the digital format, according to Book Industry Study Group’s (BISG) closely watched Consumer Attitudes Toward E-Book Reading survey. Results of the final installment in Volume Two of the survey show that nearly 50% of print book consumers who have also acquired an e-book in the past 18 months would wait up to three months for the e-version of a book from a favorite author, rather than immediately read it in print. A year ago, only 38% said they would wait this long.”

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