Congress weighs landmark change in Web ad privacy

AP – “The Web sites we visit, the online links we click, the search queries we conduct, the products we put in virtual shopping carts, the personal details we reveal on social networking pages – all of this can give companies insight into what Internet ads we might be interested in seeing. But privacy watchdogs warn that too many people have no idea that Internet marketers are tracking their online habits and then mining that data to serve up targeted pitches – a practice known as behavioral advertising.”

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