A Bit of Marketing Goes a Long Way
January 25th, 2006Libraries and Librarians are terrible marketers. So, when I see articles about great library programs when I’m doing work for the PLA Blog, I get excited. Here’s one that I loved to read.
Brookfield Public Library (located in the library blogging capital of the country [Illinois]) has set up two blogs and the process was written up in the local paper:
“The blogs also should help capture the interest of some elusive patrons, Youth Services Librarian Cindy Moriarity said.
“We’re trying to get kids more interested in the library by letting them know what books and videos we have in the collection,” Moriarity said.
“I think a blog is more easily accessible for that group, plus it’s interactive. And it’s very easy to update.”
The library’s latest plunge into cyberspace is apparently working, based on initial responses to a posting on the possibility of hosting network gaming.”