LibTalk

September 29th, 2004

A weblog about library marketing! I love it. From the first post:

“The fact that libraries need to utilize marketing and public relations to reach users, stakeholders and most importantly, those who fund libraries, is no longer a secret. While many libraries have communications programs in place, we still have not reached the saturation point of library communications and marketing programs. There is still a lot of room for improvement. We need to communicate better, smarter, and to more audiences. We need to conquer the resistance of some within libraries and begin to tell our stories consistently, loudly and as often as possible.”

I wholeheartedly agree. Sometimes, the truth hurts. But what hurts can only make us stronger. Subscribed!!

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